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How Can an Instagram Account Make You a Millionaire?

How Can an Instagram Account Make You a Millionaire
Written by Shikha Mehta

Have you ever wondered how much do the pages posting memes on Instagram make? Let me give you a little sneak-peek into how much money some of the popular pages make. The page FuckJerry on Instagram, that has 15.5 million followers is all set to make up to $3 million in this year.

Coming to celebrities, Cristiano Ronaldo, having 176 million followers, makes $975,000 per post. Influencers like Eleonora Pons, Huda Kattan and Sommer Ray have been making $144,000, $91,300 and $86,600 per post respectively.

Well, I guess that’s enough information to know that an influencer, celebrity or simply a popular page can make you a millionaire.

Of course, you don’t just get the money by creating your page. You need to have followers – those who actually like your posts and stories. Your page should be benefitting either of the two – brands or Instagram itself. Only then do you get paid for having an account on Instagram.

How to Set-up an Instagram Business Account?

If you want to make money on the social media platform, you need to declare your page to be a professional account. It’s easy to sign up on Insta and even easier to create a new page if you want to link it to your personal account.

Here’s how you create a business page if you don’t have any existing account:

  • Open the Instagram app and go to Sign Up.
  • The first thing you’ll be asked to give the email address or phone number with which you want to login. You can also choose to sign up with Facebook.
  • Next, you need to enter a username, which has to be unique for your account.
  • Now, you need to enter your password.
  • Finally, choose the kind of account you want – private or professional.
  • Once your account is created, complete your profile by filling up the display name, website, Instagram Bio and Instadp.
  • Now, send some follow requests.
  • Finally, you need to make at least one post so that your account doesn’t look empty.

Now if you already have an existing personal account and wish to link your business account with it, believe me the process is much shorter and simpler. Here’s how it works:

  • Go to your profile and open Settings.
  • Tap on “Add Account” and then tap on “Log In to Existing Account”.
  • Choose the account you want to login with.
  • Enter the username for your new account.
  • What you’ve already created is another private account.
  • Go to “Edit Profile” and tap on “Switch to Professional Account”.
  • Between Creator and Business Account, choose the one that applies for you.
  • Select the category you belong to.
  • Here, filing up the Instagram Bio, having a Display Name and an Instadp is compulsory.
  • Once you’ve sent some follow requests and made a post, you’ll be done!

How to Use Instagram to Make Money?

Whether you’re an influencer or just a viral meme page on Instagram, the amount of money you can make per post largely depends on the number of followers you have. It is all about getting a good reach. Following are the types of accounts who can earn money through their accounts:

  • Celebrities (Actors, Pop-stars, Sportsmen)
  • Bloggers (Influencers)
  • Memes
  • Motivational Accounts
  • Entertainment Channels (like Filter Copy, Buzzfeed)
  • Tutorial Pages (like Tutorials Gallery, The DIY Day, Studio DIY)
  • Brands and online stores
  • Photographers

The above pages make money in mainly two ways:

Affiliate Marketing

This is the method used by bloggers and influencers for making money. Some of the entertainment channels also promote brands on their videos. Here, the source of income is mainly the brand which you’re promoting. You can even go for Amazon Affiliate Marketing and ClickBank Affiliate Marketing.

Even when it comes to other pages like memes, motivational accounts and tutorial pages, they partner with brands to earn money from their posts. Depending on the number of followers and the way you choose to promote them, you can charge them for every post.

Viral Marketing

Posting the right content at the right time can make you go viral on the platform. This is one way of gaining millions of followers, which increases the value of your page. This applies to all kinds of professional accounts – whether you have your own products and services or are an influencer. Mostly, pages like memes and motivational accounts use this method to gain sponsors.

The game here is to have plenty of views, leading to an increase in the number of followers. Brands get attracted to pages where people spend time. In case of Instagram, memes are one of the most popular types of posts followed by people.

Sell Your Own Physical or Virtual Products

When we were introduced to e-commerce, we realized there is no need to have a physical store to sell products. Our costs came down to purchasing a website. Now, with Instagram, it’s actually free for us. You could sell anything you want- it doesn’t even have to be a physical product! There are bloggers, photographers and artists who sell their photographs and designs and make great money out there.

How to Gain Free Instagram Followers and Likes?

When you have just created an account, it is difficult to get followers right away. It would be stupid to spend money for followers in the beginning, especially if your model doesn’t involve selling your own products. thus, you need to gain your followers completely organically.

Usually, what most brands do for gaining followers is sending requests to people they know as well as some random accounts. This helps them get followers organically, though it is a tedious and inefficient way to go about it.

Here’s a better way to get free Instagram followers in the beginning:

Hublaagram: This is an app as well as a Chrome extension that helps you gain likes, comments and followers for free. They have certain members who provide you with the same. It’s a great way of getting an initial push here.

Perfect Liker: This is a web application designed to gain Instagram likes, comments and followers for free. You need to login here with your Insta account and choose whether you want likes or followers. They give you 20 likes and 10 followers every 30 minutes. You get6 1 more of each if you make your friends join this app too!

There are many such similar apps that help you gain likes and followers in the beginning. However, you cannot use them forever. After a point, your posts have to work for you. Here are a few tips to ensure that your posts get a good reach:

Post Original Content: This is the first thing that you need to keep in mind. While copying other pages is a strict no, I would also advise you to avoid using stock photos and videos. You can create your graphics or use your camera.

Use the Right Hashtags: There are many popular hashtags on Instagram which helps users search for products. You can use Instagram search to find out popular hashtags too if you want. You can also use instastalker for the same.

Video Length: If you’re posting videos which you want to appear on the news feed, keep the length shorter than 1 minute. The ideal length according to HubSpot is 26 seconds. Even on IGTV, people do not watch a single video for more than 30 seconds.

Be Active and Keep Analysing Your Competitors: It’s important to know about certain things like what’s trending on Instagram currently and what are your competitors doing. If you see every brand posting for a trending headline, do not lose out on the opportunity.

Plan Your Posting Well: On Instagram, the day and time of posting matters a lot. Check when maximum people come online. Usually, the best time is considered between 9 am and 4 pm. However, you need to update yourself from time to time as these statistics can change.

What Kind of an Instagram Account Would You Open?

If you want to make money through Instagram, you could be opening any kind of page. If you have a pretty face, just post your own pictures and become an influencer in beauty and fashion. On the other hand, if being funny is your forte, you can make memes. If you’re famous already, I believe you don’t have to do anything other than opening your official fan page.

So, what do you think – what kind of an Instagram account can make you viral and rich?

About the author

Shikha Mehta

I discovered my talent in writing while I was in high school. Since then, I discovered the joy of sharing your knowledge with people around you. This is the reason why I love making my contributions to Insights of Technology. Being a certified content writer, I have been writing on several topics, science & technology being one of my favorites.

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