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What is Internet Marketing? Full Guide

What is Internet Marketing? Full Guide
Written by Faruk Ahmed

What is Internet Marketing

Internet Marketing is the process of promoting a business its products or services over the internet using the tools to drive traffic, leads, and sales. Nowadays, though, many businesses are running Content marketing has become one of the best things on the internet today. Content Marketing Institute defines content marketing as: “A strategic marketing approach focused completely on creating and distributing valuable, relevant, and consistent content in order to attract and retain a clearly-defined audience and, ultimately, to drive profitable customer action.”

Best Internet Marketing Companies

8 Best Digital Marketing Agencies

1. Webchutney

2. Pinstorm

3. WatConsult

4. Intellemo

5. EveryMedia

6. Social Wavelength

7. Phonethics

8. Blogworks

10 Amazing Internet Marketing Tactics

1. Build up your SEO

This is the first thing you need to do that is to analyze your current SEO situation. Use the SEO Analyzer tool in order tool get this job done. Keywords are Really important in the title tag, description tag, and header tags. Get to know about your ranking.

2. Spend more time on keyword research

It’s the most important thing I can suggest to you. This is the only best way to stay on top of your game! It’s the first place I recommend you to go to research relevant keywords that you can rank on that internet. For every search term that already points to your website, you’ll get some more. This will open up a lot of opportunities for you. Whatever that takes to hit all those keyword opportunities is pages with content. So starting is a blog best option

3. Start a blog

That’s a lot of content on the Internet, so you need a quality blog to draw the attention of people to your site. WordPress and Blogspot are the best sites to create a blog website.

4. Participate in the forums

You have many social media and Facebook is just one of them where you can have discussion forums. If you’re getting involved in other forums is a great way to spread the word about your brand Join quora, there you can answer questions as an expert and gain experience. Quora rewards the visual content, so you can format your posts for your specific audience.

5. Join or create a Facebook group

Facebook groups are created to collect like-minded people.
Keep in mind that most group moderators will remove overly spam posts and people. The trick is to market in Facebook Groups by sharing valuable content. Search for groups using Facebook’s search bar a few times a month to see your growth. Facebook Groups are real moneymakers for small businesses.

20 Best Internet marketing courses

1) Inbound Marketing Certification by HubSpot Academy

2) Content Marketing Certification by HubSpot Academy

3) SEO Training Course by HubSpot Academy

4) Internet Marketing for Smart People by Copyblogger

5) Viral Marketing and How to Craft Contagious Content by Coursera

6) The Strategy of Content Marketing by Coursera

7) Copywriting Blunders: Do You Make These 10 Common Mistakes? by Udemy

8) Blogging: Generate 100s of Blog Topics and Headlines by Udemy

9) Content Marketing for B2B Enterprises -by Udemy

10) Content Marketing by QuickSprout

11) Social Media by QuickSprout

12) Paid Advertising by QuickSprout

13) Free Social Media Certification by HubSpot Academy

14) PPC University by Wordstream

15) Social Media Marketing by edX

16) Diploma in Social Media Marketing by ALISON

17) Social Marketing Training by Hootsuite

18) Blueprint by Facebook

19) Social Media Analytics by quietly

20) Social Media Week of Webinars by Buffer

Best free digital marketing courses online

1. Ahrefs Academy

Creator: Tim Soulo, Kathryn Aragon

Level: Beginner, Intermediate, Advanced

This course from Ahrefs covers all the most important critical aspects of quality content marketing such as:

• Keyword researching

• Competitive research 

• Link acquisition

• Strategic SEO

 • Every lesson examples and exercises to back up the advice it gives. And it is the best one in the market for you.

2. SEO Training Course by Moz

Creator: Rand Fishkin

Level: Beginner

It’s a 3.5-hour video course with over 150,000 students and offers a certificate after completion. According to the reviews, the course is more theoretical than actionable, so it might not be your best bet. But if you’re a total newbie to SEO then yes. And it is quite accurate as it doesn’t offer any worksheets or exercises although Fishkin’s Whiteboard Friday videos are helpful.

The Ultimate Beginner’s Guide to Monetizing Pinterest

Creator: Nicholas Carroll, MBA, MS

Level: Beginner

Pinterest is hidden gold in the marketing world, but many marketers ignore it. Well, can it work for your business? Find out in this free Pinterest marketing course on Udemy by the instructor Nick Carroll to know more about it.

3. Summer Series Email Marketing Course by Constant Contact

Creator: Miranda Paquet and the Constant Contact team.

Level: Beginner

It features five sections on a wide range of email marketing topics, ranging from creating a plan for marketing to designing your emails and growing your list.
Not only does each lesson features a video but also actionable the worksheets and quizzes to help you excel faster.

4. Twitter Flight School

Creator: N/A

Level: Beginner

You should log in with your Twitter account on Twitter Flight School before getting started. It’s aimed mostly at Twitter new joiners, as you can see from their tracks. Collectively, the tracks should take well under two hours and feature multiple videos per lesson.

5. Google Academy for Ads

Creator: N/A

Level: Beginner

If you‘re confused with where to start with Google’s ad products, its academy for ads is just for you. It helps you figure out where to get started in mini, bite-sized lessons. The best thing about Google Academy for Ads is that you can even learn it on android or ios device, at your own pace.

6. The 2018 SEO Training Course: Building Sustainable Traffic for Business Growth

Creator: Matthew Howells-Barby

Level: Beginner, Intermediate

This is the most up-to-date, in-depth, course I could found online. It also comes jam-packed with all actionable exercises and the workbooks to help you. Of course, there are also many quizzes to test you if you’re into that sort of thing.

7. How to use Instagram Stories for Business

Creator: Taylor Loren, Stephanie Gilbert, Bob Wolfley, Jennie Yoon, Rene Montelongo

Level: Beginner, Intermediate

It is specially created For those of you that are unfamiliar, Later it teaches them all ideal about posting on Instagram. The full course features real practitioners, who have actually tried it and grown their accounts using Instagram. You’ll learn the basics of how to develop and execute an Instagram post strategy.

Top 10 Internet marketing tools

1) Slack

2) Trello

3) Canva Business

4) Google Adwords

5) Google Analytics

6) MailChimp

7) BuzzSumo

8) MeetEdgar

9) Buffer

10) Hootsuite

Internet marketing for plumbers

Best internet marketing services plumbers must use :

• Web design

• Search Engine Optimization (SEO)

• Pay Per Click (PPC)

• Social Media Marketing

• Email Marketing So the first basic thing would be starting your business Make Your Website Fast, Frictionless, and Mobile-Friendly that should be the main goal. 4 ways to make your website better

• Make it mobile-friendly, and responsive

• Add lick to call feature

• Ask your web to install plumber schema

• Check your mobile website speed Quick tip: Invest in SEO for Plumbers, it’s a great way to rank your website during web search Best ways to get plumbing leads is through SEO and local search engine optimization
If you’re reading this section of this blog then you might be either a plumber looking for useful tips to enhance your website performance or an enthusiast.
The first thing after creating a lead generation website is making it visible online with SEO, which is the process of making your web pages show up higher in the search results page. Search engine optimization for plumbers should be your top priority after your website remembers that, because

• 93% of online experiences begin with a search engine and that is the fact, and 47% of people click on one of the first three listed pages.

• SEO is a very long-term marketing investment as you should know and takes time to see results

• Competitors have already invested in SEO, so they have a head start on you

• Competition on search engines for plumbers is very high, so get started right now positions your company as best search results in the near future.

3 QUICK WAYS TO IMPROVE YOUR PLUMBING SEO RESULTS

1. optimize your Google My Business page

2. Optimize your website content just for your local area where you provide your service.

3. Get reviews on Google My Business and other platforms

So if you’ve got this far then just lemme give you some advice

After the internet boom, almost all businesses have been on the internet this is the future.
So if your business is not on the internet then this is the time.
What are you waiting for…? Go apply what you just learned why reading this blog.
Good luck 😉

Read Our next topic – Facebook Marketing: a Complete Guide

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Faruk Ahmed

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